One thing I have to say to anyone reading this. (especially if you are a student entering a photo contest). Please, Please, Please, make sure that anything you send out, wheather it is for a contest, a promo, or a thank you card. Be sure to have it look as nice as possible. People are judging you all the time. You may not like it, but they are. I couldn't believe that so many photos looked as if you got a coupon for some free color copies at office depot, and this was the perfect so that you didn't have to waste your paper or money on this silly student competition. This may be the only time that someone gets to look at your work or your promo. When I was looking through all of the work for the contest, I really tried to leave that behind. "oh its just a student competition, it doesn't have to be perfect." Why not? My stuff has to look good. I cant go to a client and show some crappy color copies or a bad ink jet print. My stuff has to look nice, so why can't theirs? These are the people that are just out of school, ready to take on the world. The photographers that are going after my clients. If you don't want to do anything about it, that is your decision. At least that means a little more job security for me.
2 comments:
Good post, John. It's a bit depressing to have such high expectations returned with mostly average results. I wonder if some of the prints that were presented more creatively but less cleanly won or lost points in your book. Thanks for the commentary and advice.
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